Политика конфиденциальности
PRIHARA Trust Centre
Privacy Policy
Your privacy matters.
Trust is at the heart of every relationship.
Whether you're visiting PRIHARA for the first time or returning to discover another cherished piece, we believe your personal information deserves the same care and respect as every order we prepare.
We've written this Privacy Policy in clear, straightforward language because we believe privacy should be easy to understand—not hidden behind complicated legal terms.
Our goal is simple.
To earn your trust, not just your order.
Before We Begin
We believe policies should help people, not confuse them.
This Privacy Policy explains what information we collect, why we collect it, how we use it, and the choices you have regarding your personal information.
Whether you're browsing our website, placing an order, contacting our Customer Care team, or simply learning more about PRIHARA, we're committed to handling your information responsibly, transparently, and with respect.
Our Commitment
We collect only the information we need to provide our services, improve your shopping experience, and meet our legal obligations. We never ask for information that isn't relevant to your relationship with PRIHARA.
Privacy at a Glance
We collect information to:
- Process and fulfil your orders.
- Deliver your jewellery safely.
- Provide customer support.
- Send order and delivery updates.
- Improve your shopping experience.
- Protect against fraud and misuse.
- Meet our legal and regulatory obligations.
We will never:
- Sell your personal information.
- Request unnecessary personal information.
- Share your information without a legitimate business or legal reason.
What You'll Find in This Policy
We've organised this Privacy Policy into clear sections so you can quickly find the information that's most relevant to you.
- About This Policy
- Information You Choose to Share With Us
- Information We Collect Automatically
- How We Use Your Information
- Payments & Security
- Marketing Communications
- Sharing Your Information
- Cookies & Similar Technologies
- Keeping Your Information Safe
- How Long We Keep Information
- Your Privacy Choices & Rights
- Children's Privacy
- Third-Party Services
- Changes to This Policy
- Contact Us
- Frequently Asked Questions
- Our Privacy Promise
About This Policy
Understanding how your information is handled is an important part of shopping with confidence. This section explains when this Privacy Policy applies, what it covers, and how it fits within your relationship with PRIHARA.
At PRIHARA, we believe transparency builds trust. That's why we've written this Privacy Policy in clear, straightforward language—to help you understand what information we collect, why we collect it, and how we use and protect it.
Good to Know
This Privacy Policy applies whenever you interact with PRIHARA through our
website, create an account, place an order, contact our Customer Care team,
subscribe to our communications, participate in promotions, or otherwise
use our services.
What This Policy Covers
This Privacy Policy explains:
- The information you choose to share with us.
- The information we collect automatically when you use our website.
- How we use your information to provide our services.
- When we may share your information with trusted partners.
- How we protect your information.
- How long we keep your information.
- The choices and rights available to you regarding your personal information.
What This Policy Does Not Cover
While we do our best to explain how your information is handled when you interact with PRIHARA, this Privacy Policy does not apply to websites, services or applications operated by third parties that may be linked from our website.
If you choose to visit a third-party website, we encourage you to review its privacy practices before providing any personal information, as those websites operate independently from PRIHARA.
Our Approach
We believe you should always know why information is requested, how it will be used, and how you can manage your privacy choices. If something isn't clear, our Customer Care team will always be happy to help.
How This Policy Works With Other Information
This Privacy Policy should be read together with our other customer information pages, including our Terms & Conditions, Cookie Policy, Shipping Policy, Returns, Exchanges & Refunds Policy, and any additional information provided during checkout or while using specific features of our website.
Together, these documents help explain how we operate, how we protect your information, and how we aim to provide a safe, transparent and enjoyable shopping experience.
Information You Choose to Share With Us
Every interaction with PRIHARA is unique. The information you choose to share depends on how you interact with us. We collect only the information reasonably necessary to provide our services, fulfil your orders, communicate with you and improve your shopping experience.
Our Commitment
We believe in collecting only what we genuinely need. We never ask for personal information that isn't relevant to providing our products or supporting your experience with PRIHARA.
Information You May Choose to Provide
| Information | Why We Need It |
|---|---|
| Full Name | Identify you and personalise your shopping experience. |
| Email Address | Order confirmations, invoices and support. |
| Mobile Number | Delivery updates and customer support. |
| Billing & Shipping Address | Process and deliver your order. |
| Photos / Videos | Assist with returns, exchanges or support requests. |
| Reviews & Feedback | Improve products and help other customers. |
Optional Information
You may choose whether to subscribe to marketing communications, leave reviews, upload photographs or participate in surveys. Choosing not to provide optional information won't affect your ability to browse our website or place an order unless that information is required to complete your purchase.
Good to Know
If you contact us regarding a return, exchange or damaged product, we may
ask for photographs or additional details so we can assist you more effectively.
Information We Collect Automatically
When you visit the PRIHARA website, certain technical information is collected automatically by your browser, device and our website. This information helps us provide a secure, reliable and enjoyable shopping experience. It also helps us understand how visitors use our website so we can continue improving it.
Most of this information does not directly identify you on its own. Instead, it helps us understand website performance, diagnose technical issues, prevent fraud and improve the overall customer experience.
Good to Know
Automatically collected information helps us improve our website. It is
not collected to learn unnecessary personal details about you.
Information We May Collect Automatically
| Information | Why We Use It |
|---|---|
| IP Address | Help protect against fraud, abuse and security threats. |
| Browser Type & Version | Ensure the website functions correctly across browsers. |
| Device Information | Improve compatibility and user experience. |
| Pages Visited | Understand which content is most useful to our customers. |
| Time Spent on Pages | Improve navigation and page design. |
| Referral Source | Understand how visitors discover PRIHARA. |
| Approximate Location | Provide relevant regional content and assist with fraud prevention. |
Cookies and Similar Technologies
Like most modern ecommerce websites, PRIHARA uses cookies and similar technologies to remember your preferences, keep your shopping cart active, improve website performance and better understand how visitors use our website.
Some cookies are essential for the website to function correctly, while others help us analyse website performance or personalise your experience. Where required by applicable law, you can manage your cookie preferences through your browser or our cookie settings.
Our Approach
We use technology to improve your experience—not to intrude on your privacy. Any analytics or performance information we collect is used responsibly to help us continually improve PRIHARA.
How We Use Your Information
We use your information thoughtfully and only for purposes that help us deliver the experience you expect from PRIHARA. Every piece of information we collect has a clear purpose, whether that's processing your order, providing customer support, improving our website, or meeting our legal responsibilities.
Our Commitment
We never use your personal information in ways that are inconsistent with this Privacy Policy, and we never sell your personal information to third parties.
How Your Information Helps Us Serve You
| Purpose | How We Use Your Information |
|---|---|
| Order Processing | Confirm your order, prepare your jewellery, process payment and coordinate dispatch. |
| Delivery | Share delivery details with our logistics partners and keep you updated on your shipment. |
| Customer Care | Respond to questions, returns, exchanges, warranty requests and other enquiries. |
| Website Improvements | Understand visitor behaviour to improve navigation, performance and usability. |
| Security & Fraud Prevention | Protect customers, detect suspicious activity and maintain a secure shopping environment. |
| Legal Compliance | Meet applicable legal, taxation and regulatory obligations. |
Improving Your Shopping Experience
We continually review how customers interact with our website so we can make shopping easier, faster and more enjoyable. This may include improving product pages, simplifying checkout, refining navigation and enhancing website performance.
Where appropriate, we may also use your purchase history or browsing preferences to recommend products or collections that may be relevant to you. We aim to keep these recommendations helpful rather than intrusive, and you remain in control of your marketing preferences.
Good to Know
Any personalised recommendations are intended to improve your shopping
experience. You can unsubscribe from marketing communications at any time.
Payments & Security
When you place an order with PRIHARA, protecting your payment information is one of our highest priorities. We work with trusted payment service providers that use industry-standard security measures to process transactions safely and securely.
Our Commitment
PRIHARA does not store your complete debit card, credit card or UPI credentials on its own servers. Sensitive payment information is processed securely by authorised payment partners.
How Payments Are Processed
Depending on the payment method you choose, your payment may be processed by trusted third-party payment providers. These providers are responsible for securely handling your payment information and complying with applicable security standards.
| Payment Method | How It Is Protected |
|---|---|
| Credit & Debit Cards | Processed securely through certified payment partners using encrypted connections. |
| UPI | Authorised through your chosen UPI application or banking provider. |
| Net Banking | Handled securely through your financial institution. |
| Wallets & Other Methods | Protected according to the security practices of the respective payment provider. |
Keeping Transactions Secure
We use secure website connections (HTTPS), trusted ecommerce infrastructure and carefully selected service providers to help protect your personal information during transmission. We also monitor orders for suspicious activity to reduce the risk of fraud and unauthorised transactions.
Good to Know
If we identify unusual activity associated with an order, we may contact
you to verify certain details before processing or dispatching your
purchase. These checks help protect both our customers and PRIHARA.
Payment Records
For accounting, customer support and legal compliance purposes, we may retain limited transaction information such as payment status, transaction reference numbers, order values and refund details. We do not retain sensitive payment credentials beyond what is necessary to complete the transaction through our authorised payment providers.
Marketing Communications
We'd love to keep you informed about new collections, jewellery care tips, styling inspiration, exclusive launches and special occasions at PRIHARA. We will only send marketing communications where you have chosen to receive them or where permitted by applicable law.
Your Choice Matters
Marketing communications are optional. You are always in control of how and whether you hear from us.
Types of Communications
| Channel | Purpose |
|---|---|
| Collection launches, style inspiration, jewellery care, offers and important account updates. | |
| SMS | Order updates and, where you opt in, promotional messages. |
| Order assistance, delivery updates and optional promotional communication. |
Managing Your Preferences
You can unsubscribe from marketing emails at any time using the unsubscribe link included in our emails. If you no longer wish to receive promotional SMS or WhatsApp messages, you can follow the instructions in those communications or contact our Customer Care team for assistance.
Even if you opt out of marketing communications, we may still contact you regarding your orders, returns, account security, payment confirmations or other important service-related matters.
Our Promise
We believe communication should be helpful, relevant and respectful. We
aim to share content that adds value rather than overwhelming your inbox
or phone.
Sharing Your Information
We understand that the information you share with us is personal. We do not sell your personal information. We only share information when it is necessary to operate our business, fulfil your orders, provide our services, or comply with legal obligations.
Our Commitment
Your trust is more valuable than your data. PRIHARA does not sell, rent or trade your personal information to third parties for their own marketing purposes.
Who We May Share Information With
| Recipient | Purpose |
|---|---|
| Delivery & Logistics Partners | To deliver your order and provide shipment updates. |
| Payment Service Providers | To securely process payments and refunds. |
| Technology & Hosting Providers | To operate and maintain our ecommerce platform and supporting services. |
| Customer Support Providers | To help respond to enquiries and resolve customer requests. |
| Government or Regulatory Authorities | Where disclosure is required by applicable law or a valid legal request. |
How We Choose Our Partners
We work only with carefully selected service providers that help us operate PRIHARA. Where appropriate, we expect these partners to protect personal information, use it only for authorised purposes and maintain appropriate security measures.
Good to Know
Whenever we share information with trusted service providers, we share only
the information reasonably necessary for them to perform their services.
Business Transfers
If PRIHARA undergoes a merger, acquisition, restructuring or sale of assets in the future, customer information may be transferred as part of that transaction, subject to applicable law and appropriate safeguards. Any successor organisation will be expected to honour the commitments described in this Privacy Policy unless you are notified otherwise.
Cookies & Similar Technologies
Cookies are small text files stored on your device when you visit a website. Like most modern ecommerce websites, PRIHARA uses cookies and similar technologies to help our website function properly, remember your preferences, improve performance and provide a smoother shopping experience.
We use cookies responsibly and only for purposes that support the operation, security and continuous improvement of our website.
Our Commitment
We do not use cookies to collect unnecessary personal information. Our goal is to make your shopping experience more secure, convenient and personalised while respecting your privacy choices.
Types of Cookies We May Use
| Cookie Type | Purpose |
|---|---|
| Essential Cookies | Enable core website functions such as secure login, shopping cart and checkout. |
| Preference Cookies | Remember choices such as language or region where applicable. |
| Analytics Cookies | Help us understand website usage so we can improve performance and usability. |
| Marketing Cookies | May be used, with your consent where required, to measure campaign effectiveness and provide relevant content. |
Managing Cookies
Most web browsers allow you to control or disable cookies through their settings. Please note that disabling certain cookies may affect the functionality of our website, including your ability to keep items in your shopping bag or complete your purchase smoothly.
Good to Know
Where required by applicable law, we will request your consent before
placing non-essential cookies on your device. You can update your
preferences at any time through your browser settings or our cookie
preferences tool, where available.
Keeping Your Information Safe
Protecting your personal information is one of PRIHARA's highest priorities. We use a combination of technical, administrative and organisational safeguards designed to protect your information from unauthorised access, loss, misuse, disclosure or alteration.
Our Commitment
We continuously review and improve our security practices so your information is handled with the same care and attention that we bring to every PRIHARA order.
How We Protect Your Information
| Security Measure | Purpose |
|---|---|
| Encrypted Connections (HTTPS) | Protect information while it is transmitted between your browser and our website. |
| Restricted Access | Only authorised personnel can access personal information when required for their role. |
| Trusted Service Providers | Work only with reputable partners that maintain appropriate security standards. |
| Security Monitoring | Monitor for suspicious activity and respond quickly to potential threats. |
Your Role in Keeping Information Safe
You can also help protect your information by keeping your account credentials confidential, choosing a strong password, and contacting us immediately if you believe your account has been accessed without your permission.
Security Incidents
While no online system can guarantee absolute security, we maintain processes to investigate and respond to suspected security incidents. Where required by applicable law, we will notify affected individuals and relevant authorities if a reportable data breach occurs.
Good to Know
Security is an ongoing commitment rather than a one-time measure. We
regularly review our systems, partners and processes to help maintain a
safe shopping experience.
How Long We Keep Your Information
We keep personal information only for as long as it is reasonably necessary to provide our services, fulfil our legal and regulatory obligations, resolve disputes and protect our legitimate business interests. We do not keep information indefinitely without a valid reason.
Our Commitment
When information is no longer required, we securely delete, anonymise or otherwise dispose of it using appropriate methods.
Retention Periods
| Information | How Long We May Keep It |
|---|---|
| Order Records | As required for accounting, tax, warranty and customer support purposes. |
| Customer Account | Until you delete your account or it becomes inactive, subject to legal obligations. |
| Marketing Preferences | Until you unsubscribe or request removal. |
| Customer Support Records | For a reasonable period to assist with future enquiries and quality improvement. |
Secure Disposal
Once retention is no longer necessary, we take reasonable steps to securely delete or anonymise information so it can no longer be linked to you, unless we are legally required to retain it for a longer period.
Good to Know
Different types of information may be retained for different periods
depending on legal, operational and customer support requirements.
Your Privacy Choices & Rights
We believe you should remain in control of your personal information. Depending on applicable law and the services you use, you may have certain rights regarding the information we hold about you.
Our Commitment
We aim to respond to genuine privacy requests promptly and transparently. If we are unable to fulfil a request due to legal or operational requirements, we'll explain why.
Your Privacy Choices
| You May Request To | What This Means |
|---|---|
| Access Your Information | Ask what personal information we hold about you. |
| Correct Information | Request correction of inaccurate or incomplete information. |
| Delete Information | Request deletion where we are not legally required to retain it. |
| Withdraw Marketing Consent | Stop receiving promotional emails, SMS or WhatsApp messages. |
| Raise a Privacy Concern | Contact us if you believe your privacy has not been handled appropriately. |
How to Contact Us
If you wish to exercise any of these rights, please contact our Customer Care team using the details provided in the Contact Us section of this Privacy Policy. We may ask you to verify your identity before processing certain requests to help protect your information.
Good to Know
Some information may need to be retained to comply with legal, tax,
fraud prevention or contractual obligations, even if you request its deletion.
Children's Privacy
PRIHARA is intended for individuals who are legally able to make purchases and enter into contracts. We do not knowingly collect personal information directly from children.
Our Commitment
If we become aware that personal information has been collected from a child without appropriate consent where required, we will take reasonable steps to delete that information promptly.
Parents and Guardians
If you believe that a child has provided personal information to PRIHARA, please contact our Customer Care team. We will investigate the matter and, where appropriate, remove the information from our records in accordance with applicable law.
Shopping Responsibly
We encourage parents and guardians to supervise children's online activities and to help them understand how to use the internet safely and responsibly.
Good to Know
If our services or legal obligations change in the future, we may update
this section to reflect new requirements while continuing to protect
children's privacy.
Third-Party Services
To operate PRIHARA and deliver a seamless shopping experience, we rely on carefully selected third-party service providers. These partners help us process payments, deliver orders, host our website and provide essential business services.
Our Commitment
We choose reputable providers that are expected to handle personal information responsibly and only for the services they perform on our behalf.
Services We May Use
| Service | Purpose |
|---|---|
| Ecommerce Platform | Operate our online store and manage orders. |
| Payment Partners | Securely process payments and refunds. |
| Shipping & Logistics | Deliver your orders and provide tracking updates. |
| Analytics & Performance Tools | Help us understand and improve website performance. |
| Customer Support Tools | Assist us in responding to enquiries efficiently. |
External Websites
Our website may contain links to third-party websites or services for your convenience. These websites operate independently from PRIHARA and have their own privacy practices. We encourage you to review their privacy policies before providing personal information.
Good to Know
The inclusion of a link to a third-party website does not imply that
PRIHARA controls or is responsible for that website's content, privacy
practices or security.
Changes to This Privacy Policy
As PRIHARA continues to grow, we may update this Privacy Policy from time to time to reflect changes in our business, website features, legal requirements or privacy practices. We are committed to keeping you informed whenever significant changes are made.
Our Commitment
If we make material changes that affect how your personal information is handled, we will take reasonable steps to notify you where required by applicable law.
How You'll Know
Whenever this Privacy Policy is updated, we will revise the "Last Updated" date published on this page. For significant changes, we may also provide a notice on our website or contact registered customers through email or other appropriate communication channels.
We Encourage You to Review This Policy
We recommend reviewing this Privacy Policy periodically so you remain informed about how we collect, use and protect your information. Your continued use of the PRIHARA website after an updated Privacy Policy becomes effective indicates your acceptance of the revised policy, to the extent permitted by applicable law.
Good to Know
Our commitment to protecting your privacy remains the same, even as our
business and services evolve.
Contact Us
If you have any questions about this Privacy Policy, your personal information or how PRIHARA handles your data, we're here to help. We believe privacy enquiries deserve clear, timely and respectful responses.
Customer Care
Email:
support@prihara.com
Customer Care Hours:
Monday to Friday, 10:00 AM – 6:00 PM (IST)
Business Location:
Surat, Gujarat, India
Privacy Requests
To help protect your information, we may ask you to verify your identity before processing requests relating to your personal information, account or orders.
We're Here to Help
Whether you have a simple question or a privacy concern, our team will do its best to provide a helpful response as quickly as reasonably possible.
Frequently Asked Questions
Does PRIHARA sell my personal information?
No. We do not sell, rent or trade your personal information to third parties for their own marketing purposes.
Will my payment information be stored by PRIHARA?
No. Sensitive payment information is securely processed by trusted payment partners. PRIHARA does not store your complete card or UPI credentials.
Can I unsubscribe from marketing emails?
Yes. You can unsubscribe at any time using the unsubscribe link in our emails or by contacting our Customer Care team.
Can I request that my personal information be deleted?
Yes. You may request deletion of your personal information where permitted by applicable law. Certain records may need to be retained to meet legal, tax or fraud prevention obligations.
How can I contact PRIHARA about privacy?
You can contact us by emailing support@prihara.com during our Customer Care hours. We'll be happy to assist you.
Still Have Questions?
If your question isn't answered here, please reach out to our Customer
Care team. We're committed to providing clear, transparent and helpful
guidance about your privacy.
Our Privacy Promise
At PRIHARA, trust is never treated as a feature—it's the foundation of every relationship we build. Just as we carefully select every piece of jewellery, we are equally thoughtful about how we collect, use and protect your personal information.
We are committed to being transparent about our privacy practices, respectful of your choices and responsible with the information you entrust to us. As PRIHARA grows, these principles will continue to guide every decision we make.
Our Promise to You
- We will respect your privacy.
- We will never sell your personal information.
- We will communicate openly and honestly.
- We will continue improving our security and privacy practices.
- We will always strive to earn your trust—not just your order.
Thank you for choosing PRIHARA.
We are honoured to be part of your journey.