Política de privacidad
PRIHARA Trust Centre
Privacy Policy
Your privacy matters.
Trust is at the heart of every relationship.
Whether you're visiting PRIHARA for the first time or returning to discover another cherished piece, we believe your personal information deserves the same care and respect as every order we prepare.
We've written this Privacy Policy in clear, straightforward language because we believe privacy should be easy to understand—not hidden behind complicated legal terms.
Our goal is simple.
**To earn your trust, not just your order.**
---
## Before We Begin
We believe policies should help people, not confuse them.
This Privacy Policy explains what information we collect, why we collect it, how we use it, and the choices you have regarding your personal information.
Whether you're browsing our website, placing an order, contacting our Customer Care team, or simply learning more about PRIHARA, we're committed to handling your information responsibly, transparently, and with respect.
---
## Privacy at a Glance
### We collect information to:
* Process and fulfil your orders.
* Deliver your jewellery safely.
* Provide customer support.
* Send order and delivery updates.
* Improve your shopping experience.
* Protect against fraud and misuse.
* Meet our legal and regulatory obligations.
### We will never:
* Sell your personal information.
* Request unnecessary personal information.
* Share your information without a legitimate business or legal reason.
---
## What You'll Find in This Policy
We've organised this Privacy Policy into clear sections so you can quickly find the information that's most relevant to you.
1. About This Policy
2. Information You Choose to Share With Us
3. Information We Collect Automatically
4. How We Use Your Information
5. Payments & Security
6. Marketing Communications
7. Sharing Your Information
8. Cookies & Similar Technologies
9. Keeping Your Information Safe
10. How Long We Keep Information
11. Your Privacy Choices & Rights
12. Children's Privacy
13. Third-Party Services
14. Changes to This Policy
15. Contact Us
16. Frequently Asked Questions
17. Our Privacy Promise
---
## About This Policy
Understanding how your information is handled is an important part of shopping with confidence. This section explains when this Privacy Policy applies, what it covers, and how it fits within your relationship with PRIHARA.
At PRIHARA, we believe transparency builds trust. That's why we've written this Privacy Policy in clear, straightforward language—to help you understand what information we collect, why we collect it, and how we use and protect it.
### What This Policy Covers
This Privacy Policy explains:
* The information you choose to share with us.
* The information we collect automatically when you use our website.
* How we use your information to provide our services.
* When we may share your information with trusted partners.
* How we protect your information.
* How long we keep your information.
* The choices and rights available to you regarding your personal information.
### What This Policy Does Not Cover
While we do our best to explain how your information is handled when you interact with PRIHARA, this Privacy Policy does not apply to websites, services or applications operated by third parties that may be linked from our website.
If you choose to visit a third-party website, we encourage you to review its privacy practices before providing any personal information, as those websites operate independently from PRIHARA.
### Our Approach
We believe you should always know why information is requested, how it will be used, and how you can manage your privacy choices. If something isn't clear, our Customer Care team will always be happy to help.
### How This Policy Works With Other Information
This Privacy Policy should be read together with our other customer information pages, including our Terms & Conditions, Cookie Policy, Shipping Policy, Returns, Exchanges & Refunds Policy, and any additional information provided during checkout or while using specific features of our website.
---
## Information You Choose to Share With Us
Every interaction with PRIHARA is unique. The information you choose to share depends on how you interact with us. We collect only the information reasonably necessary to provide our services, fulfil your orders, communicate with you and improve your shopping experience.
### Information You May Choose to Provide
| Information | Why We Need It |
| -------------------------- | ------------------------------------------------------ |
| Full Name | Identify you and personalise your shopping experience. |
| Email Address | Order confirmations, invoices and support. |
| Mobile Number | Delivery updates and customer support. |
| Billing & Shipping Address | Process and deliver your order. |
| Photos / Videos | Assist with returns, exchanges or support requests. |
| Reviews & Feedback | Improve products and help other customers. |
### Optional Information
You may choose whether to subscribe to marketing communications, leave reviews, upload photographs or participate in surveys. Choosing not to provide optional information won't affect your ability to browse our website or place an order unless that information is required to complete your purchase.
---
## Information We Collect Automatically
When you visit the PRIHARA website, certain technical information is collected automatically by your browser, device and our website. This information helps us provide a secure, reliable and enjoyable shopping experience.
Most of this information does not directly identify you on its own. Instead, it helps us understand website performance, diagnose technical issues, prevent fraud and improve the overall customer experience.
### Information We May Collect Automatically
| Information | Why We Use It |
| ---------------------- | ------------------------------------------------------------------- |
| IP Address | Help protect against fraud, abuse and security threats. |
| Browser Type & Version | Ensure the website functions correctly across browsers. |
| Device Information | Improve compatibility and user experience. |
| Pages Visited | Understand which content is most useful to our customers. |
| Time Spent on Pages | Improve navigation and page design. |
| Referral Source | Understand how visitors discover PRIHARA. |
| Approximate Location | Provide relevant regional content and assist with fraud prevention. |
### Cookies and Similar Technologies
Like most modern ecommerce websites, PRIHARA uses cookies and similar technologies to remember your preferences, keep your shopping cart active, improve website performance and better understand how visitors use our website.
Some cookies are essential for the website to function correctly, while others help us analyse website performance or personalise your experience.
---
## How We Use Your Information
We use your information thoughtfully and only for purposes that help us deliver the experience you expect from PRIHARA.
| Purpose | How We Use Your Information |
| --------------------------- | ----------------------------------------------------------------------------------------- |
| Order Processing | Confirm your order, prepare your jewellery, process payment and coordinate dispatch. |
| Delivery | Share delivery details with our logistics partners and keep you updated on your shipment. |
| Customer Care | Respond to questions, returns, exchanges, warranty requests and other enquiries. |
| Website Improvements | Understand visitor behaviour to improve navigation, performance and usability. |
| Security & Fraud Prevention | Protect customers, detect suspicious activity and maintain a secure shopping environment. |
| Legal Compliance | Meet applicable legal, taxation and regulatory obligations. |
### Improving Your Shopping Experience
We continually review how customers interact with our website so we can make shopping easier, faster and more enjoyable.
Where appropriate, we may also use your purchase history or browsing preferences to recommend products or collections that may be relevant to you.
---
## Payments & Security
When you place an order with PRIHARA, protecting your payment information is one of our highest priorities.
### How Payments Are Processed
Depending on the payment method you choose, your payment may be processed by trusted third-party payment providers.
| Payment Method | How It Is Protected |
| ----------------------- | ---------------------------------------------------------------------------------- |
| Credit & Debit Cards | Processed securely through certified payment partners using encrypted connections. |
| UPI | Authorised through your chosen UPI application or banking provider. |
| Net Banking | Handled securely through your financial institution. |
| Wallets & Other Methods | Protected according to the security practices of the respective payment provider. |
### Keeping Transactions Secure
We use secure website connections (HTTPS), trusted ecommerce infrastructure and carefully selected service providers to help protect your personal information during transmission.
### Payment Records
For accounting, customer support and legal compliance purposes, we may retain limited transaction information such as payment status, transaction reference numbers, order values and refund details.
---
## Marketing Communications
We'd love to keep you informed about new collections, jewellery care tips, styling inspiration, exclusive launches and special occasions at PRIHARA.
| Channel | Purpose |
| -------- | --------------------------------------------------------------------------------------------- |
| Email | Collection launches, style inspiration, jewellery care, offers and important account updates. |
| SMS | Order updates and, where you opt in, promotional messages. |
| WhatsApp | Order assistance, delivery updates and optional promotional communication. |
### Managing Your Preferences
You can unsubscribe from marketing emails at any time using the unsubscribe link included in our emails.
Even if you opt out of marketing communications, we may still contact you regarding your orders, returns, account security, payment confirmations or other important service-related matters.
---
## Sharing Your Information
We understand that the information you share with us is personal. We do not sell your personal information. We only share information when it is necessary to operate our business, fulfil your orders, provide our services, or comply with legal obligations.
### Who We May Share Information With
| Recipient | Purpose |
| ------------------------------------ | ------------------------------------------------------------------------ |
| Delivery & Logistics Partners | To deliver your order and provide shipment updates. |
| Payment Service Providers | To securely process payments and refunds. |
| Technology & Hosting Providers | To operate and maintain our ecommerce platform and supporting services. |
| Customer Support Providers | To help respond to enquiries and resolve customer requests. |
| Government or Regulatory Authorities | Where disclosure is required by applicable law or a valid legal request. |
### How We Choose Our Partners
We work only with carefully selected service providers that help us operate PRIHARA. Where appropriate, we expect these partners to protect personal information, use it only for authorised purposes and maintain appropriate security measures.
### Business Transfers
If PRIHARA undergoes a merger, acquisition, restructuring or sale of assets in the future, customer information may be transferred as part of that transaction, subject to applicable law and appropriate safeguards.
---
## Cookies & Similar Technologies
Cookies are small text files stored on your device when you visit a website. Like most modern ecommerce websites, PRIHARA uses cookies and similar technologies to help our website function properly, remember your preferences, improve performance and provide a smoother shopping experience.
### Types of Cookies We May Use
| Cookie Type | Purpose |
| ------------------ | -------------------------------------------------------------------------------------------------------------- |
| Essential Cookies | Enable core website functions such as secure login, shopping cart and checkout. |
| Preference Cookies | Remember choices such as language or region where applicable. |
| Analytics Cookies | Help us understand website usage so we can improve performance and usability. |
| Marketing Cookies | May be used, with your consent where required, to measure campaign effectiveness and provide relevant content. |
### Managing Cookies
Most web browsers allow you to control or disable cookies through their settings. Please note that disabling certain cookies may affect the functionality of our website.
---
## Keeping Your Information Safe
Protecting your personal information is one of PRIHARA's highest priorities. We use a combination of technical, administrative and organisational safeguards designed to protect your information from unauthorised access, loss, misuse, disclosure or alteration.
### How We Protect Your Information
| Security Measure | Purpose |
| ----------------------------- | --------------------------------------------------------------------------------------- |
| Encrypted Connections (HTTPS) | Protect information while it is transmitted between your browser and our website. |
| Restricted Access | Only authorised personnel can access personal information when required for their role. |
| Trusted Service Providers | Work only with reputable partners that maintain appropriate security standards. |
| Security Monitoring | Monitor for suspicious activity and respond quickly to potential threats. |
### Your Role in Keeping Information Safe
You can also help protect your information by keeping your account credentials confidential, choosing a strong password, and contacting us immediately if you believe your account has been accessed without your permission.
### Security Incidents
While no online system can guarantee absolute security, we maintain processes to investigate and respond to suspected security incidents.
---
## How Long We Keep Your Information
We keep personal information only for as long as it is reasonably necessary to provide our services, fulfil our legal and regulatory obligations, resolve disputes and protect our legitimate business interests.
### Retention Periods
| Information | How Long We May Keep It |
| ------------------------ | ----------------------------------------------------------------------------------- |
| Order Records | As required for accounting, tax, warranty and customer support purposes. |
| Customer Account | Until you delete your account or it becomes inactive, subject to legal obligations. |
| Marketing Preferences | Until you unsubscribe or request removal. |
| Customer Support Records | For a reasonable period to assist with future enquiries and quality improvement. |
---
## Your Privacy Choices & Rights
We believe you should remain in control of your personal information. Depending on applicable law and the services you use, you may have certain rights regarding the information we hold about you.
| You May Request To | What This Means |
| -------------------------- | -------------------------------------------------------------------------- |
| Access Your Information | Ask what personal information we hold about you. |
| Correct Information | Request correction of inaccurate or incomplete information. |
| Delete Information | Request deletion where we are not legally required to retain it. |
| Withdraw Marketing Consent | Stop receiving promotional emails, SMS or WhatsApp messages. |
| Raise a Privacy Concern | Contact us if you believe your privacy has not been handled appropriately. |
---
## Children's Privacy
PRIHARA is intended for individuals who are legally able to make purchases and enter into contracts. We do not knowingly collect personal information directly from children.
### Parents and Guardians
If you believe that a child has provided personal information to PRIHARA, please contact our Customer Care team. We will investigate the matter and, where appropriate, remove the information from our records in accordance with applicable law.
---
## Third-Party Services
To operate PRIHARA and deliver a seamless shopping experience, we rely on carefully selected third-party service providers. These partners help us process payments, deliver orders, host our website and provide essential business services.
### Services We May Use
| Service | Purpose |
| ----------------------------- | --------------------------------------------------- |
| Ecommerce Platform | Operate our online store and manage orders. |
| Payment Partners | Securely process payments and refunds. |
| Shipping & Logistics | Deliver your orders and provide tracking updates. |
| Analytics & Performance Tools | Help us understand and improve website performance. |
| Customer Support Tools | Assist us in responding to enquiries efficiently. |
### External Websites
Our website may contain links to third-party websites or services for your convenience. These websites operate independently from PRIHARA and have their own privacy practices.
---
## Changes to This Privacy Policy
As PRIHARA continues to grow, we may update this Privacy Policy from time to time to reflect changes in our business, website features, legal requirements or privacy practices.
Whenever this Privacy Policy is updated, we will revise the "Last Updated" date published on this page.
---
## Contact Us
If you have any questions about this Privacy Policy, your personal information or how PRIHARA handles your data, we're here to help.
**Customer Care**
**Email:** [support@prihara.com](mailto:support@prihara.com)
**Customer Care Hours:** Monday to Friday, 10:00 AM – 6:00 PM (IST)
**Business Location:** Surat, Gujarat, India
To help protect your information, we may ask you to verify your identity before processing requests relating to your personal information, account or orders.
---
## Frequently Asked Questions
### Does PRIHARA sell my personal information?
No. We do not sell, rent or trade your personal information to third parties for their own marketing purposes.
### Will my payment information be stored by PRIHARA?
No. Sensitive payment information is securely processed by trusted payment partners. PRIHARA does not store your complete card or UPI credentials.
### Can I unsubscribe from marketing emails?
Yes. You can unsubscribe at any time using the unsubscribe link in our emails or by contacting our Customer Care team.
### Can I request that my personal information be deleted?
Yes. You may request deletion of your personal information where permitted by applicable law. Certain records may need to be retained to meet legal, tax or fraud prevention obligations.
### How can I contact PRIHARA about privacy?
You can contact us by emailing [support@prihara.com](mailto:support@prihara.com) during our Customer Care hours.
---
## Our Privacy Promise
At PRIHARA, trust is never treated as a feature—it's the foundation of every relationship we build. Just as we carefully select every piece of jewellery, we are equally thoughtful about how we collect, use and protect your personal information.
We are committed to being transparent about our privacy practices, respectful of your choices and responsible with the information you entrust to us.
* We will respect your privacy.
* We will never sell your personal information.
* We will communicate openly and honestly.
* We will continue improving our security and privacy practices.
* We will always strive to earn your trust—not just your order.
**Thank you for choosing PRIHARA.**
We are honoured to be part of your journey.